Anna Maria Finelli was born in Rome. Opera in the field of aesthetics and dermopigmentation since the age of 24, immediately gaining great esteem in the sector. She started to deal with micropigmentation (permanent make-up) exactly in 1991, a guest on several TV shows since then such as 'Vivere bene' and 'Uno Mattina'.
In 1995 he began teaching permanent make-up and in 2003 he founded the Anna Maria Finelli Academy, today renowned nationally and internationally. The desire to transmit this great passion of hers led her to train hundreds of operators and many teachers who still support her in training and follow her.
Always on the lookout for new developments and application techniques on eyebrows, eyes and lips, she has been invited to numerous permanent make-up world conferences as both speaker and judge. Passion is her keyword and embraces the elegance of all the art of PMU.
Erika Valenti, born in Rome in 1995, in a talented family where the cult of Beauty has always been the "common thread" characterizing every phase of her life, until the realization of her dream: to become today's established professional.
Despite her young age, she can call herself a real champion in the field. Daughter of Annamaria Finelli, one of the forerunners of permanent make-up, for years a well-established dermopigmentist and transversally appreciated teacher, she has shaped her inclination for aesthetics since she was a child, living in close contact with her mother's craft.
She learned from the best, it is impossible to deny it, but this was certainly not the shortcut to success, quite the opposite: she had to work harder than necessary to prove to herself and others that she was not simply "Daughter of", but that she possessed a talent of her own, which she demanded overwhelmingly to emerge. In 2017 she took the Sking Championship podium in the Talents category for microblading technique.